We all put so much effort into our writing. But how many of us consider the reader and readability of our books. Not the content, but the practicalities.
I bought a book from an on-line store some months ago. Content was brilliant - just what I wanted to know. It was written by a specialist in the field. Published by a traditional publisher (one who turned me down three years ago in fact).The book wasn't big, in fact it was a nice handy size. It wasn't too expensive. But do you know what? I hated it. The paper was rough and cheap and even worse was the nasty feel it left on my hands. I had to go and wash.Not a user-friendly reading experience at all.(It also left me feeling glad that the publisher had declined to include Just Us Two in their stable.)
It was then that I realised what 'printed on acid-free paper' meant.
All my books are printed on eco-friendly acid-free paper. It has a lovely smooth feel so that as you curl up you are not put off by nasty deposits on your hands. You can actually caress it - such a soothing action as you smooth your hands over the pages.
Just as important for a positive memorable reading experience is the readability of the font. Yes, the font. Consider the type and the size and how easy to read it is.
I hate it when the font is so small that you practically need a magnifying glass to read it. Either that or put the book away.
Is that why e-readers are catching on? You can change the font size to suit your eyes.
Food for thought.
Someone flicked through a proof copy of Release Your Potential:Making Sense of Personal and Professional Development and stroking the paper commented:'That's nice. Easy to read.' Just what I wanted to hear. Thanks for the encouraging feedback. The covers of the new Personal Effectiveness Guides (01.09.2011) have had positive feedback from various sources."Bright" "Modern" to name just a few.
Chasing Rainbows:with Just Us Two has the same nice rounded font with an easy to read layout. Available from Waterstones,WHSmith, Barnes and Noble Amazon etc